ishacm.com
Bowl Ease
Service Design • Product System
Overview
Bowl Ease is a disposable bowling shoe system designed to improve hygiene, comfort, and accessibility in modern bowling environments. The project combines product design with a vending-based service model, allowing users to easily rent, use, and return shoes without relying on traditional rental systems. By integrating convenience with hygiene-focused design, the system enhances both user experience and operational efficiency.
Problem
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Shared rental shoes create hygiene concerns
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Worn-out interiors reduce comfort and fit
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Users rely on staff, causing delays
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Inconsistent experience across bowling centers
Context
User and Site
Bowling shoes are essential for safety, balance, and performance. Their dual-sole system allows controlled sliding and stable braking. However, in recreational settings, repeated use of rental shoes leads to hygiene issues and discomfort, highlighting the need for a cleaner and more user-friendly solution.
User : Recreational bowlers aged 15–25 who prioritize convenience, hygiene, and comfort.
Site : Designed for modern bowling centers such as Dubai Bowling Center, where quick access and seamless experiences are essential.
Solution
Bowl Ease introduces a product-service system where users can select, pay for, and access disposable bowling shoes through a mobile app and vending machine. The system removes the need for shared rentals, providing a faster, cleaner, and more efficient experience.
App Design
System Flow
The app interface is designed for simplicity and speed, allowing users to quickly browse, select, and pay for shoes. QR-based interaction ensures a seamless connection between the digital and physical system.
Navigational Diagram
HIFI Wireframes
Home Page
Browsing Page
Product Page
Selection Page
Checkout Page
Payment Page
Return Information
Vending Machine
The vending machine acts as the physical access point of the system. Equipped with a touchscreen interface and QR scanner, it enables users to collect and return shoes independently, reducing waiting time and improving efficiency.
Product Design
Process
